Michigan Today . . . October 1995
ALUMNI ISSUE FOOTBALL CD-ROM

photo of PadnosBefore Ben Padnos, 21, entered the University four years ago, he had already sold a successful sportscard store and worked as a sports reporter for his hometown newspaper, the Holland (Michigan) Sentinel.

Continuing to move swiftly, Padnos left U-M after his sophomore year to help start Stella Interactive of Carlsbad, California, a firm that produces and publishes CD-ROM reference products geared for computer-using sports fans. Stella Interactive was founded in 1994 by U-M alumnus Richard B. Beedon ’75, who is president and CEO. Another U-M grad, David S. Upton ’77, is regional manager.

As director of marketing, Padnos recently announced Stella Interactive’s publication of Michigan Football CD-ROM.

"Working with Fritz Seyferth and Tirrel Burton of the U-M athletic department," Padnos reports, "Stella Interactive has created an interactive tour of Wolverine football history with visual and audio highlights, action from big plays."

Portions of the cost ($59.95 is the suggested retail price) of the multimedia college sports series go to U-M. For information on availability, call 1-800-619-4691 toll free.


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