Compendium of Environmental Issues in Marketing


Briefly introduces current environmental issues in the field of marketing, describes the intended purpose of this compendium, and suggests how to apply it to college-level business courses.
31K Acrobat file [Printed copy available for $1]

Resource List

Organized by topic, it cites more than 200 relevant books, articles, reports, case studies, and websites. Includes contact information for six mentor faculty and eight case study publishers.
View text [Printed copy available for $1.50]

Annotated Bibliography

Alphabetically lists and describes the "hundred best" publications cited in the Resource List, including all 26 case studies.
61K Acrobat file [Printed copy available for $1.50]

Course Syllabi

Contains syllabi from environmental marketing courses taught by Mark Cohen (Vanderbilt MBA course) and Gail Kirby (Santa Clara University undergraduate course). Includes discussion questions and student asssignments.
2,472K Acrobat file [Printed copy available for $1.50]

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Center for Sustainable Systems*
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last revised: June, 1999.