VAR CF0726 DID R READ ABOUT CAMPAIGN IN MAGAZINES

VAR CF0726    DID R READ ABOUT CAMPAIGN IN MAGAZINES
              COLUMNS 582-582
              NUMERIC
              MD EQ 0


        1952: How about magazines-- did you read about the campaign in any
        magazines. (IF YES:) Would you say you read quite a lot or not very
        much?

        1960-1980,1984: (IF YES:)  How many magazine articles about the
        campaign would you say you read -- a good many, several, or just one
        or two?
        -------------------------------------------------------------------

        USE WEIGHT VARIABLE VCF0009/VCF0009A/VCF0009B.

        SEE VCF0724 FOR INTRODUCTORY STATEMENTS TO MEDIA EXPOSUREQUESTIONS.

        The order of media exposure question (VCF0724-VCF0727) may vary from
        year to year.

             1.  No, didn't read magazines about the campaign
             2.  Yes, read magazine(s) [quite a lot (1952), not very much
                 (1952), a good many, several, just one or two, DK/NA
                 frequency]

             0.  DK; NA; INAP, no post IW (1952, 1960, 1964, 1968, 1972, 1976,
                   1980, 1984, 1996); form II, III, or IV (1972); abbrev.
                 telephone IW (1984); short form or Spanish language (1992);
                   question not used

        1952:  176     1956:  200      1960:  194
        1964:  282     1968:  299      1972:  461
        1976:  3602    1978:  46       1980:  747
        1982:  60      1984:  725      1988:  136
        1992:  3206    1996:  961333


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