VAR CF9088 DEM PRES CAND- 7PT LIBERAL/CONSERV SCALE

VAR CF9088    DEM PRES CAND- 7PT LIBERAL/CONSERV SCALE
              COLUMNS 992-992
              NUMERIC
              MD EQ 0 OR GE 8


        We hear a lot of talk these days about liberals and conservatives.
        Here is a 7-point scale on which the political views that people might
        hold are arranged from extremely liberal to extremely conservative.

        Where would you place <the Democratic Presidential Candidate> on this
        scale? (7-POINT SCALE SHOWN TO R)

      LIBERAL/CONSERVATIVE-- DEMOCRATIC PRESIDENTIAL CANDIDATE'S RATING ON 7-
      POINT SCALE
        -------------------------------------------------------------------

        USE WEIGHT VARIABLE VCF0009/VCF0009A/VCF0009B.

        In 1972 respondents in mail sample were not asked this question.  In
        1980, this question appeared in both the Pre and Post; the pre-
        election variable is presented here.

        This variable referred to McGovern in 1972, Carter in 1976 and 1980,
        Mondale in 1984, Dukakis in 1988, Clinton in 1992 and 1996, and Gore
        in 2000.

        NO SELF-PLACEMENT INAPS 1972-1980:
        If R replied DK or "haven't thought much about it" in rating self on
        same 7-point scale, then R was not asked this question. [Note that in
        1972-1982 there was no follow-up question ('if you had to choose.')
        for self-rating.]

        NO SELF-PLACEMENT INAPS 1984,1988,1992:
        If R's self-placement was NA on the 7-point scale, then this question
        was not asked.  If R  replied "haven't thought much about it" or DK to
        this same 7-point scale, then R was prompted, 'If you had to
        choose...'  If R's response to the follow-up in 1984-1992 was DK, RF
        or NA, then R was not asked this question.

        In 1996 and later, randomization occurred for the order of the 3 major
        Presidential candidate names for this placement.

        In 2000, both telephone and FTF respondents were randomly selected
        for administration of the traditional 7-pt scale version of this
        question or a branching series version.  The 7-point scale version
        from both modes is represented here.

               1.   EXTREMELY LIBERAL
               2.   LIBERAL
               3.   SLIGHTLY LIBERAL
               4.   MODERATE; MIDDLE OF ROAD
               5.   SLIGHTLY CONSERVATIVE
               6.   CONSERVATIVE
               7.   EXTREMELY CONSERVATIVE

               8.   DK
               9.   NA; INAP, mail questionnaire; no post IW (1972); R
                    selected for branching series version of this question
                    (2000); question not used
               0.   R did not rate self on same 7-point scale (see above)

        1972:  654       1976:  3288        1980:  268
        1984:  372       1988:  231         1992:  3515
        1996:  960369    2000:  000456


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